Month: July 2012

Understanding the “price umbrella”

The umbrella pricing business definition: A market situation in which several large firms dominate an industry and maintain relatively high prices such that smaller firms with higher costs are also able to operate profitably. It is often asserted that a dominant firm provides a pricing umbrella for smaller firms; that is, as long as competing firms price …

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The English language and your ideas

I read this post on Hack / Make, and I liked the George Orwell essay…, so I am passing it along. _____________________________________________________________ Words are powerful tools. Mastering the English language will make your life easier. Speaking clearly is necessary in life and business [to conduct and complete]. George Orwell, in his essay Politics and the English Language (first …

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