{"id":1305,"date":"2013-10-21T18:29:20","date_gmt":"2013-10-21T22:29:20","guid":{"rendered":"http:\/\/markkirkwood.com\/?p=1305"},"modified":"2013-11-17T00:00:01","modified_gmt":"2013-11-17T05:00:01","slug":"business-planning-rationale-considerations","status":"publish","type":"post","link":"https:\/\/blog.markkirkwood.com\/?p=1305","title":{"rendered":"Business planning rationale & considerations"},"content":{"rendered":"

Strategic & Business Plans Are Critical<\/strong><\/p>\n

Primary Reasons To Develop A Business Plan<\/strong><\/p>\n

    \n
  1. To map the future in order to get where you need to be \u201con-time\u201d<\/li>\n
  2. To support growth & funding or the \u201cinvestment\u201d of others in the project<\/li>\n
  3. To develop & communicate a course of action<\/li>\n
  4. To help manage a budget & cash<\/li>\n
  5. To support a strategic launch and or exit<\/li>\n
  6. For organization, accountability & leadership<\/li>\n<\/ol>\n

    Key Considerations When Developing The Plan<\/strong><\/p>\n

      \n
    1. Write from an external perspective with analysis and clear thinking<\/li>\n
    2. Understand & plan for internal & external challenges<\/li>\n
    3. Research\/understand supply side (mfg. & demand side issues thoroughly)<\/li>\n
    4. Understand your competition<\/li>\n
    5. Attention to detail\u2014credible projections and assumptions<\/li>\n
    6. Focus on the opportunity\u2014unique business propositions\/will it work<\/li>\n
    7. Ensure all areas are covered<\/li>\n
    8. Attention to detail in economic models and financials<\/li>\n
    9. Executive summary must stand on its own<\/li>\n
    10. Formalize a robust review process<\/li>\n
    11. Assign clear and logical accountability<\/li>\n<\/ol>\n

      Key Components of a Valuable Strategic Business Plan<\/strong><\/p>\n

        \n
      1. Objectives<\/li>\n
      2. Executive review<\/li>\n
      3. Technology\/Manufacturing\/Engineering<\/li>\n
      4. Market analysis<\/li>\n
      5. Supply & demand analysis\u2014vetting & advance contracts where possible<\/li>\n
      6. Environmental analysis<\/li>\n
      7. Company analysis (mgmt.\/org.\/IP\/funding\/history\/needs\/success factors)<\/li>\n
      8. Competitive analysis<\/li>\n
      9. Business & market strategy to manage the immediate items above<\/li>\n
      10. A carefully developed and answered SWOT assessment<\/li>\n
      11. Business model [definition]<\/li>\n
      12. Financial analysis\/ Economic model<\/li>\n
      13. Tactical implementation for all Strategies<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

        Strategic & Business Plans Are Critical Primary Reasons To Develop A Business Plan To map the future in order to get where you need to be \u201con-time\u201d To support growth & funding or the \u201cinvestment\u201d of others in the project To develop & communicate a course of action To help manage a budget & cash […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[8],"class_list":["post-1305","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-ideas"],"_links":{"self":[{"href":"https:\/\/blog.markkirkwood.com\/index.php?rest_route=\/wp\/v2\/posts\/1305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.markkirkwood.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.markkirkwood.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.markkirkwood.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.markkirkwood.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1305"}],"version-history":[{"count":0,"href":"https:\/\/blog.markkirkwood.com\/index.php?rest_route=\/wp\/v2\/posts\/1305\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.markkirkwood.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.markkirkwood.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.markkirkwood.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}